Background / Bio

Experienced in:

• Content organization and emphasis by using text and communication techniques to make sure your message gets across!
• Designing aesthetically pleasing web sites which will clearly and quickly communicate your message and vision.
• Search engine optimization and submissions to increase your site's visibility and traffic.
• Providing intuitive, easy to use navigation schemes so your visitors can quickly find what they're looking for.
• Balancing site images, animation and media with the limitations of dial up connections speeds (Currently, over 49% of Internet visitors use telephone Internet connections).

Software Capabilities:

• Active Server Pages (ASP) server side programming and development
• MySQL Database Server
• Client side JavaScript programming and integration
• Photoshop
• Dreamweaver
• Hyper Text Markup Language (HTML)
• Cascading Style Sheets (CSS)
• Dynamic HTML (DHTML)
• Integration of web host server features including forums, chat, guest book, site seach, mailing lists etc.
• Java applet integration

Bio:

My professional background was originally in Accounting and Finance. The part of my job which I enjoyed the most was communicating the company's successes, challenges, accomplishments and future prospects, primarily to our bankers. Over time the company's financing needs increased, the bank group grew to 13 and they increased their loans by 300%. We used informative, animated Powerpoint presentations to visually communicate information about our company's products, sales cycle and production methods as well as financial results and needs.

I realized the power of visual communications when combined with relevant text and graphical elements. I began combining both communicative and striking photographic imagery into our programs. Animation added an important attention getting tool.

"When you get right down to it, this is what the web is all about. Effectively communicating using visual aids, animation, typography emphasis and organization techniques to make sure your visitors quickly and easily get the information they are looking for and you get your message across in a compelling and confident manner."

With over a dozen years of experience in photography and composition, combined with many years of a solid business background, I am uniquely qualified to help you build an effective value added web site.

If you would like further information on my background qualifications please contact me.
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